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Level up your  marketing skills

The DMA has partnered up with the Department for Education to upskill marketing teams across England, through our Digital Marketing Strategy Skills Bootcamps. Take advantage of live, tutor-led sessions at a fraction of the course cost, thanks to government funding.

All the skills for a fraction of the cost

While the total cost of the course is £2969 funding from the Department for Education means that a large part of this cost is subsidised, depending on the size of your organisation.

“Prices are subject to VAT” 


Don't just take our word for it...

"I have a newfound confidence in my marketing ability. I now offer insight and knowledge to my team which I previously lacked the confidence to suggest."
Katy Bishop | Content Marketing Assistant


“Since completing the bootcamp I have been able to double the size of my marketing team and taken a more prominent role in developing the overarching growth strategy for the business.”

Jade Dover | Marketing Manager, The PWI


When is it
taking place?

Classes are delivered through live, virtual tutor-led sessions, running 09:30 – 17:00 one day per week, or 09:30 – 13:00 two days per week, for 16 weeks.

Upcoming cohorts are as follows: 


04 Sep 2024 - 18 Dec 2024, Wednesdays

08 Oct 2024 - 07 Feb 2025, Tuesdays and Fridays

01 Nov 2024 - 28 Feb 2025, Tuesdays

16 January 2025 - 1 May 2025, Thursdays

5 February 2025 - 21 May 2025, Wednesdays

20 March 2025 - 11 July 2025, Thursdays and Fridays

What will you learn?

From crafting omnichannel campaigns to harnessing the power of AI, our Digital Marketing Strategy Skills Bootcamps arm you with the confidence and knowledge for marketing success. After successfully completing the course, you will be awarded an industry recognised Level 5 qualification in Digital Marketing, accredited by the Institute of Data & Marketing (IDM).

Digital Marketing Strategy

Across 16 sessions, we will train you in 18 key topics of digital marketing, from AI and Google Analytics to social media and email marketing. You’ll leave with all the skills you need to confidently create effective omnichannel campaigns.

View the course outline

Meet the Tutors

Alongside your lead tutor, you'll also have the opportunity to learn from a range of specialist guest tutors. All our tutors are industry practitioners at the top of their game, ready to share their up-to-date knowledge with you.

View the tutor profiles

Frequently Asked Questions

Click on each section to find out the answer. If the answer to your question is not here, please contact

What is involved in the Skills Bootcamp?

Who is this course for?

How much does it cost?

Begin your Skills Bootcamp journey

To sign up, all you need to do is hit “Apply Now” below and complete our short application form. It’ll take no longer than 2 minutes. Want some more information before you do? Click "Register Your Interest" instead.