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From-trained-to-Transformed

More than just training

Looking to take your skills and career to the next level? Our Digital Marketing Strategy Skills Bootcamp is the transformative learning experience you’ve been waiting for. It’s more than just a course. It’s your gateway to mastering 17 essential digital marketing disciplines. We focus on giving you practical, actionable insights that will make an immediate impact in your work - no filler, no shortcuts, just the expertise you need.

/ Virtual, live tutor-led sessions
/ From just £296, Government funds up to 90%
/ Industry recognised level 5 qualification
/ Next cohort begins: 20 March 2025

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What you will learn

Get ready to be able to plan and implement omnichannel campaigns that meet strategic objectives, analyse & measure their results, and optimise the performance of each digital channel involved. Over 16 sessions, you'll cover 17 essential digital marketing topics, gaining practical, actionable insights that will make an immediate impact to your work:

  • Content Marketing
  • Affiliate & Display Marketing
  • Mobile Marketing
  • Email Marketing
  • Print Mail
  • Artificial Intelligence
  • Budgeting
  • The Digital Marketing Landscape
  • The Role of Data in Marketing
  • Customer Journey

  • Responsible Marketing and Data Protection

  • Planning Campaigns

  • Creative Strategy

  • Marketing Channels

  • Customer Centric Websites

  • SEO & PPC

  • Social Media

Being able to present confidently and build great relationships with key stakeholders is key to success.
That's why we also run sessions on presentation and leadership skills as part of the course.

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When is it
taking place?

The Skills Bootcamp is delivered online through 16 live tutor-led sessions.

Each session runs 09:30 – 17:00 one day per week, or 09:30 – 13:00 two days per week 

20 Mar 2025 - 11 Jul 2025, Thursdays and Fridays


16 Apr 2025 - 30 Jul 2025, Wednesdays


8 May 2025 - 21 Aug 2025, Thursdays


10 Jun 2025 - 1 Oct 2025, Tuesdays and Wednesdays

5 Sep 2025 - 19 Dec 2025, Fridays


16 Oct 2025 - 12 Feb 2026, Thursdays


 


16 January 2025 - 1 May 2025, Thursdays

Why sign up?

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Immeditate Impact
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Every Digital Channel Covered
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IDM Accreddited Learning
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Expert Tuition

Who will teach you?

You'll be guided through the course by one of our six dedicated lead tutors who'll be with you every step of the way during the Skills Bootcamp. Our lead tutors are joined by a collection of specialist guest speakers who are experts in their fields. All our tutors and guest speakers are top-notch industry professionals, excited to share their latest insights.

Mike Ncube
Beverly Barker
Jack Lowman
Komal Helyer
Will Francis
Caitriona Gallagher
Tim Hamil
Julie Atheron
Nick Crawford
Kerry Harrison
David Hearn
Rob Manning
Becky Bocchetti
Daniel Robinson
Emma Shelton-Smith
Frazer Howard
Gilbert Hill
Ian Taylor
John Scarrott